Fair warning, you’re going to want to keep the tissues handy for this week’s episode of the Business with Purpose podcast. My guest is Nikki Huebner, the founder of EndureLash – an all natural, hypoallergenic, organic makeup removing cloth… but the thing is, this is so much more than an amazing product (especially for women with lash extensions!) You see, six years ago, Nikki tragically lost her 18 month old daughter in an accident. Her late daughter, Chyler, was a girly girl who loved playing with mommy’s makeup… Since launching EndureLash, Nikki has worked tirelessly to create an amazing product, while also honoring her daughter’s memory. She donates a portion of her proceeds to the Ronald McDonald House charities and Kids and Cars. Nikki’s strength and endurance is amazing and you will be blown away by her story. Buckle up, because this is a powerful episode.
Becoming an entrepreneur is a tug Nikki felt in her heart. She quit her 16 year career in the dental/medical device field to fully dive into launching EndureLash. As soon as she established she product, she wanted to come up with a word that would mean to last. Using the word endure is in honor of her late daughter, Chyler, who died in a tragic accident. Chyler was a girly girl who loved playing with Mommy’s makeup. She continues to endure for her and donate a portion of her proceeds to charitable organizations to keep her memory alive.
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