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Know Yourself, Know Your Money | Business with Purpose Podcast EP 228: Rachel Cruze

Know Yourself, Know Your Money | Business with Purpose Podcast EP 228: Rachel Cruze

Know Yourself, Know Your Money | Business with Purpose Podcast EP 228: Rachel Cruze

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  • Know Yourself, Know Your Money | Business with Purpose Podcast EP 228: Rachel Cruze
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I remember my journey of becoming debt free. I read so many books about how to take control of your money and how to budget. There are a lot of financial resources out there, but there’s not much about why you handle money the way you do. 

My guest today is Rachel Cruze, and she is trying to tackle that very issue. Rachel is a two-time No. 1 best-selling author, financial expert and host of The Rachel Cruze Show. Her new book is Know Yourself, Know Your Money: Discover WHY you handle money the way you do, and WHAT to do about it!

3:42 – Rachel Cruze 101

  • Rachel is an author and speaker and loves talking about anything involving money and personal finance. She is the daughter of financial expert Dave Ramsey. 
  • She became interested in public speaking when she was 15 and realized it was a gift she wanted to share. 

6:16 – Being Dave Ramsey’s kid

  • Rachel jokes that people think she had mutual fund birthday parties and summer budget camps growing up. But her mom and dad taught her a lot about money. They filed for bankruptcy the year she was born.
  • She learned how to handle money emotionally, spiritually and tactically. But the conversations with her parents were never obsessive or legalistic. Her parents let her make mistakes so she and her siblings could learn to handle money. 

9:38 – What she learned from her parents

  • Rachel watched her parents become successful with money and be outrageous givers. She has been impressed with the private ways they are generous, without any fanfare.  

11:20 – My childhood and financial past

  • When times get tough, some turn to alcohol or drugs. As I explain to Rachel, I turned to spending money and used it as a coping mechanism. I was $36,000 in credit card debt in 2008 and became debt free in 2012. 

15:28 – Know Yourself, Know Your Money

  • Money is so emotional. There is so much guilt and shame around this topic. Your net worth starts to become your self worth, and you start to believe: “This is who I am.” Breaking that cycle is so powerful. 

18:46 – The psychology behind money

  • To understand why you handle money the way you do, you have to go back to the way you grew up. 
  • There are four money classrooms people fall into: anxious, unstable, unaware and secure

25:17 – How to begin changing bad money habits

  • You have to have an element of hope. Getting out of debt requires a lot of sacrifice, so you have to know why you’re doing it.

27:12 – Adapting to change

  • Doing a budget is not fun, but once it becomes a part of your life you can’t imagine not having it there. It takes a shock to the system to change. 

29:41 – Get to know Rachel

  • What does Rachel do when she wants to treat herself? She doesn’t need a designer bag. She loves spa days, pedicures and pampering.
  • Her favorite song to jam out to? “I’m Proud to Be an American”
  • Her favorite meal? Pepperoni and banana pepper pizza

FEATURED QUOTES

“Your net worth starts to become your self worth, and you start to believe: ‘This is who I am.’ To break that cycle is so powerful.” – Rachel

“To understand how you handle money today, you have to go back to your childhood.” – Rachel

RACHEL CRUZE | Ramsey Personality

Rachel Cruze is a two-time #1 national best-selling author, financial expert and host of The Rachel Cruze Show. Since 2010, Rachel has served at Ramsey Solutions, where she teaches people to avoid debt, save money, budget and how to win with money at any stage in life. She’s authored three best-selling books, including Love Your Life, Not Theirs and Smart Money Smart Kids, which she co-wrote with her father, Dave Ramsey. Her latest book Know Yourself, Know Your Money: Discover WHY You Handle Money the Way You Do and WHAT to Do About It will release in January 2021. Follow Rachel on Twitter, Instagram, Facebook and YouTube or online at rachelcruze.com.

ADDITIONAL RESOURCES:

https://www.rachelcruze.com/

https://www.rachelcruze.com/store/product/know-yourself-know-your-money-book

Thank you to our partners of the show:

Ammas Umma 

Did you know I have an ethical brand directory? That’s what Chelsea used to start finding products for her boutique almost four years ago! Now, Amma’s Umma carries over 50 intentionally sourced brands and is the perfect one stop shop for all your gift giving needs. As a thank you to the Still Being Molly community, she is offering 20% off with code SHOPWITHMOLLY. Head to shopwithmolly.com for all the details.

GOEX

At GOEX, we believe in the power of purchase. We use a simple t-shirt to connect our customers with their apparel makers. GOEX customers sustain fair wage jobs that liberate workers from poverty and empower them in their families and communities. We are proud to be a verified member of the Fair Trade Federation. Shop sustainable, eco-friendly t-shirts and sweatshirts with purpose today at goexapparel.com.

Simple Switch

I want to introduce you all to a company I believe in that helps you more conveniently purchase with purpose, SimpleSwitch.org

Simple Switch is an online marketplace for ethical and impactful shopping. They let you shop online for more than 3,000 products ranging from everyday essentials like toilet paper and hand sanitizer, to special gifts like journals or jewelry. Every product has a positive environmental or social impact, like planting trees or fighting human trafficking.

Simple Switch is offering a discount exclusively for our listeners. Check out the marketplace on simpleswitch.org and get 20% off your first order with code PURCHASEWITHPURPOSE at checkout!

The Lemonade Boutique 

This episode is sponsored by The Lemonade Boutique, a women’s clothing with a cause store. Featuring ethically made and fair trade items from over 10 countries, every item is made by women facing extreme challenges such as trafficking, poverty, and more. Your purchase empowers women to take life’s lemons and make lemonade.  Shop at THELemonadeBoutique.com. Listeners of the Business with Purpose Podcast can save 15% by using code PURPOSE15 at checkout.

Leave a comment below with something you learned from this episode.

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Can’t stop won’t stop.

#galileejoy #newbornlife #babyhumor

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Can’t stop won’t stop. 

#galileejoy #newbornlife #babyhumor

Just got our maternity pictures back and I love them so much. And so thankful we got them taken in the nick of time. Grateful doesn’t cut it. 📸 @stellaandbirdiephotography //

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Just got our maternity pictures back and I love them so much. And so thankful we got them taken in the nick of time. Grateful doesn’t cut it. 📸 @stellaandbirdiephotography //

Extra extra thankful this year. Happy Thanksgiving from the fab-5 Stillman crew. 🦃🍁🍽🧡

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Extra extra thankful this year. Happy Thanksgiving from the fab-5 Stillman crew. 🦃🍁🍽🧡

Two weeks with this punkin’ and I’m wondering if there’s some sort of serum we could give her to keep her this precious and tiny forever. Also, this is a Galilee fan account now. #galileejoy

(sweater from her seminary auntie @13buttercreamstreet)

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Two weeks with this punkin’ and I’m wondering if there’s some sort of serum we could give her to keep her this precious and tiny forever. Also, this is a Galilee fan account now. #galileejoy 

(sweater from her seminary auntie @13buttercreamstreet)

On #worldprematurityday, our preemie, Galilee Joy, would like to say: “Already this household is bending to my every will! Muahahahahaha.”

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On #worldprematurityday, our preemie, Galilee Joy, would like to say: “Already this household is bending to my every will! Muahahahahaha.”

World, meet the miracle we never knew we’d witness… our daughter, the best surprise of our lives: Galilee Joy Stillman.

I’ve wrestled with how I’d even begin to write a post like this, but at this point, this is my imperfect attempt. For those that have followed along, in 2018, we lost our sons Elijah and Malachi in back-to-back second trimester losses. After that, we essentially were told we couldn’t have more children and so we’d grieved, but accepted the reality, and trusted God in it all.

Fast forward to April of 2025, and I find myself with the surprise of a lifetime - a positive pregnancy test. We chose to keep the news close to ourselves and just our close friends and family… this pregnancy was not without its complications (pregnant at 40 is NO JOKE 🥴), but God’s hand was in every detail. Also, hiding this from the internet was a challenge! 😂

This past Monday, I went in for a routine OB checkup at 35 weeks and, long story long, ended up in the hospital, diagnosed with severe preeclampsia and sent into an emergency c-section. Our miracle was born at 5:25pm and the sound of her cry filled the room with JOY. We didn’t find out her gender until birth so hearing “it’s a girl!” was such sweet news!

This week has not been without its challenges for us both and we’re not out of the hospital yet, but we’re thankful that God’s been protecting us all along. I’m at a loss for words at how the people in our lives have showed up for us this week and beyond. There aren’t enough thank yous to adequately express our gratitude.

I’ll share her full birth story at some point because it’s a doozy.

For those who pray, we will gladly accept any you would like to send our way.

For now, enjoy a few pics of our Galilee Joy. 💕 #galileejoy

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World, meet the miracle we never knew we’d witness… our daughter, the best surprise of our lives: Galilee Joy Stillman. 

I’ve wrestled with how I’d even begin to write a post like this, but at this point, this is my imperfect attempt. For those that have followed along, in 2018, we lost our sons Elijah and Malachi in back-to-back second trimester losses. After that, we essentially were told we couldn’t have more children and so we’d grieved, but accepted the reality, and trusted God in it all. 

Fast forward to April of 2025, and I find myself with the surprise of a lifetime - a positive pregnancy test. We chose to keep the news close to ourselves and just our close friends and family… this pregnancy was not without its complications (pregnant at 40 is NO JOKE 🥴), but God’s hand was in every detail. Also, hiding this from the internet was a challenge! 😂

This past Monday, I went in for a routine OB checkup at 35 weeks and, long story long, ended up in the hospital, diagnosed with severe preeclampsia and sent into an emergency c-section. Our miracle was born at 5:25pm and the sound of her cry filled the room with JOY. We didn’t find out her gender until birth so hearing “it’s a girl!” was such sweet news!

This week has not been without its challenges for us both and we’re not out of the hospital yet, but we’re thankful that God’s been protecting us all along. I’m at a loss for words at how the people in our lives have showed up for us this week and beyond. There aren’t enough thank yous to adequately express our gratitude. 

I’ll share her full birth story at some point because it’s a doozy. 

For those who pray, we will gladly accept any you would like to send our way. 

For now, enjoy a few pics of our Galilee Joy. 💕  #galileejoy

Six years ago I felt God calling me to go to Seminary. I ignored that call, coming up with excuse after excuse as to why I shouldn’t or why I *couldn’t* do it. Then in 2024, God swung the door to attend @denverseminary wide open to join the Women’s Leadership Cohort and practically shoved me through.

I’m finishing my first full year and just completed my first residency week on campus studying the Epistles and Revelation. I didn’t know what to expect walking into this week, but any expectation I COULD have had was completely blown away.

To study under the brilliant Dr. Joey Dodson (@jrrdodson) and guests like @preston.sprinkle, @madisonpiercephd, @studies_in_revelation, and more was incredible. To learn alongside some of the most brilliant women I’ve ever met was a gift.

I’m leaving with even more questions than I arrived with, but also more assurance that I am PRECISELY where I am supposed to be. I can’t help but smile thinking about the Apostle Paul learning that in 2025 a group of WOMEN are studying the Word of God and how much that would delight him. I pray I steward this responsibility well. #womeninseminary #densem #denverseminary #seminary #densemwlc #womensleadershipcohort

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Six years ago I felt God calling me to go to Seminary. I ignored that call, coming up with excuse after excuse as to why I shouldn’t or why I *couldn’t* do it. Then in 2024, God swung the door to attend @denverseminary wide open to join the Women’s Leadership Cohort and practically shoved me through. 

I’m finishing my first full year and just completed my first residency week on campus studying the Epistles and Revelation. I didn’t know what to expect walking into this week, but any expectation I COULD have had was completely blown away. 

To study under the brilliant Dr. Joey Dodson (@jrrdodson) and guests like @preston.sprinkle, @madisonpiercephd, @studies_in_revelation, and more was incredible. To learn alongside some of the most brilliant women I’ve ever met was a gift. 

I’m leaving with even more questions than I arrived with, but also more assurance that I am PRECISELY where I am supposed to be. I can’t help but smile thinking about the Apostle Paul learning that in 2025 a group of WOMEN are studying the Word of God and how much that would delight him. I pray I steward this responsibility well. #womeninseminary #densem #denverseminary #seminary #densemwlc #womensleadershipcohort

“Let the strength of your passion match the depth of your study.”
-Preston Sprinkle

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“Let the strength of your passion match the depth of your study.”
-Preston Sprinkle

Two days in to my seminary residency week at @denverseminary and I feel like I’ve aged 1,000 years in oddly the best way.

What a gift, what a joy, what a PRIVILEGE to study God’s word under some of the greatest scholars of our day alongside the most brilliant group of women.

We are being stretched, challenged, affirmed, convicted, and shaped. Nary a one of us will leave this place the same.

But isn’t that the goal? To encounter Christ and walk away different every single time.

To God be the glory. #denverseminary #womeninseminary #womensleadershipcohort #densemwlc

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Two days in to my seminary residency week at @denverseminary and I feel like I’ve aged 1,000 years in oddly the best way. 

What a gift, what a joy, what a PRIVILEGE to study God’s word under some of the greatest scholars of our day alongside the most brilliant group of women. 

We are being stretched, challenged, affirmed, convicted, and shaped. Nary a one of us will leave this place the same. 

But isn’t that the goal? To encounter Christ and walk away different every single time. 

To God be the glory. #denverseminary #womeninseminary #womensleadershipcohort #densemwlc

Our girl graduated fifth grade today and sang the National Anthem 🥹 And yes, I was a blubbery mess. I’m so grateful God saw fit for me to be her mama. We are so proud of the amazing young woman she’s becoming. #lillstillhomemovies

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Our girl graduated fifth grade today and sang the National Anthem 🥹 And yes, I was a blubbery mess. I’m so grateful God saw fit for me to be her mama. We are so proud of the amazing young woman she’s becoming. #lillstillhomemovies
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