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Visionary Storytelling | Business with Purpose Podcast EP 273: Heather Maio-Smith, StoryFile

Visionary Storytelling | Business with Purpose Podcast EP 273: Heather Maio-Smith, StoryFile

Visionary Storytelling | Business with Purpose Podcast EP 273: Heather Maio-Smith, StoryFile

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  • Visionary Storytelling | Business with Purpose Podcast EP 273: Heather Maio-Smith, StoryFile
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My guest this week is Heather Maio-Smith, an award-winning interactive storytelling pioneer and technology visionary who brings more than a decade of storytelling leadership to her brand new company, StoryFile.

In 2010 Heather was creating an exhibit on intergenerational testimony with Holocaust survivors. She created a 3D prototype and formed a partnership to secure in-depth interviews interactively.

Heather had always intended that once the survivors were filmed, that anyone should be able to tell their story and save it for future generations. In 2017, StoryFile was created as an automatic, cloud-based platform that would bring the power of conversational video into everyone’s hands.

3:03 – Heather 101

  • She became an expert in intergenerational testimony and had great conversations with older people. 
  • She wanted everyone to be able to tell their story so future generations could actually talk to them and have a conversation. 

6:46 – How does StoryFile work?

  • She didn’t know if her idea would work. They built a system that was completely automated and online. 
  • You record yourself answering a bunch of questions about your life. You can choose from 1,600 questions. 

13:02 – Answers for future generations

  • There’s no reason nowadays that you can’t have in-depth conversations with people you love. 
  • Do a StoryFile for a future generation you’ll never meet. 
  • Some people think it’s a bit egotistic to do, but it’s not. It’s a gift to future generations.

19:05 – Tell your story

  • It’s one thing to write down your story or do an audio recording of yourself, but you miss the non-verbal communication. 
  • The video element allows you to see the essence of the person.
  • Every generation has gone through really difficult things, but it’s what you learn from it and can pass along. 

27:27 – How to start StoryFile

  • Go to StoryFile.com and pick how many questions you want to do. You can pick individual questions or by topic and start recording. 

28:27 – Get to know you

  • Best concert she ever attended? Madonna in a small venue

FEATURED QUOTES

We wanted everyone to be able to tell their story this way so future generations could actually talk to them and have a conversation. 

If my kids could have the ability to talk to my grandfather, that would be amazing. Because then they would understand me and maybe understand themselves a little more. 

It’s one thing to write down your story or do an audio recording of yourself, but you miss the non-verbal communication. 

CONNECT:

https://storyfile.com/

ABOUT HEATHER MAIO-SMITH:

Heather Maio-Smith is an award-winning interactive storytelling pioneer and technology visionary who brings over a decade of immersive storytelling leadership to StoryFile.

In 2010, Heather developed the first 3D interactive conversation with Holocaust Survivor Rose Schindler through her creative agency Conscience Display. At the time, she was creating physical video installations at the United Nations, USC, and in Havana, Cuba, but she understood that the future of storytelling lay at the intersection of digital media and ‘natural conversation’ and decided to create it.

Heather developed a strategic partnership with two global entities with competencies in visual media and technology – USC Shoah Foundation and the Institute for Creative Technologies.  The partnership she led has resulted in the development of a new medium – natural conversation video.

Through Heather’s leadership, immersive interactive natural conversation video has gone from being a concept to a reality, combining hi-fidelity multi-scopic video with voice commands to deliver commercial grade natural conversation with an individual, whether it’s  a life-sized video or on your mobile device, replicating the emotional experience of having a conversation with a person. She developed and pioneered Dimensions in Testimony, a program to interview Holocaust Survivors in volumetric interactive video without that survivor actually being present. Dimensions in Testimony won both the People’s Choice Award and the Jury Prize at Sheffield Doc Fest in 2016. She produced and led the project before moving on to found and lead StoryFile.

As a leader in content based technology, she has spoken about Natural Conversation at Microsoft (2017), US Holocaust Museum (2017), Dartmouth College (2018), FoST (2018),  SXSW (2019), SXSW (2019), The LA Times Festival of Books (2019), M.I.T. (2020), and AI Summit (2020). Heather’s work has been featured in Fast Company, NBC’s The Today Show, The New Yorker, Reuters and BBC. She was also featured on 60 Minutes in 2020.

Instagram:

@storyfile

Website: 

www.storyfile.com 

THANK YOU TO OUR PARTNER OF THE SHOW:

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Here are a few things I know to be true:
👉🏼 we can be having the time of our lives while also experiencing great disappointments
👉🏼 we can laugh so hard our stomachs hurt while in the depths of grief
👉🏼 we can feel confident in the work (or art) we’ve created while also fighting the battle of imposter syndrome
👉🏼 we can feel grateful for the life we are living while also lamenting that which we’ve lost
👉🏼 we can lament the life we are living while being grateful for where we’ve come from
👉🏼 we can document a really fantastic hair day and then also document the horrors of how we feel when we have the stomach bug (swipe for a real life example) 🤣

The beauty and brutality of life is in the both / and, not the either / or. And if we are blessed to live long enough, we will experience all those things and so much more.

What both / and are you sitting in today?

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Here are a few things I know to be true:
👉🏼 we can be having the time of our lives while also experiencing great disappointments
👉🏼 we can laugh so hard our stomachs hurt while in the depths of grief
👉🏼 we can feel confident in the work (or art) we’ve created while also fighting the battle of imposter syndrome
👉🏼 we can feel grateful for the life we are living while also lamenting that which we’ve lost
👉🏼 we can lament the life we are living while being grateful for where we’ve come from
👉🏼 we can document a really fantastic hair day and then also document the horrors of how we feel when we have the stomach bug (swipe for a real life example) 🤣

The beauty and brutality of life is in the both / and, not the either / or. And if we are blessed to live long enough, we will experience all those things and so much more. 

What both / and are you sitting in today?

Selah Farm Thanksgiving 2023 ✅
Carrying on the tradition my parents started so many decades ago. Love breaking bread with family, friends, strangers, international students, and more. Missing some family today, but feeling thankful. 🧡

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Selah Farm Thanksgiving 2023 ✅ 
Carrying on the tradition my parents started so many decades ago. Love breaking bread with family, friends, strangers, international students, and more. Missing some family today, but feeling thankful. 🧡

I thank God every single day that social media didn’t exist in 2003. #highschoolthenandnow

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I thank God every single day that social media didn’t exist in 2003. #highschoolthenandnow

She’s been gone 21 years, but it feels like I blinked.

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She’s been gone 21 years, but it feels like I blinked.

God is in the details.

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God is in the details.

Happy 30th Anniversary to the Vietnam Women’s Memorial! What an incredible day with incredible veteran friends. I pray that I was able to honor my mom 🇺🇸 She should have been here. ❤️

Happy Veteran’s Day to all who have so selflessly served. ❤️

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Happy 30th Anniversary to the Vietnam Women’s Memorial! What an incredible day with incredible veteran friends. I pray that I was able to honor my mom 🇺🇸 She should have been here. ❤️

Happy Veteran’s Day to all who have so selflessly served. ❤️

Today was so special. I had the privilege of representing my mom as she was posthumously honored (among six other incredible women veterans) at the Military Women’s Memorial at Arlington National Cemetery @womensmemorial. I was able to reconnect with and hug so many dear sister and brother Vietnam veterans that I hadn’t seen in a few decades. We hugged, laughed, and cried as we shared stories.

We ended the night with a candlelight ceremony at the Vietnam Veteran’s Women’s Memorial. And to answer your question, no.. I can’t get through listening to taps while I watch as a bunch of retired Veterans salute. 😭

This weekend, instead of taking advantage of mattress sales, thank a veteran for his or her service. 🇺🇸 #veteransday🇺🇸

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Today was so special. I had the privilege of representing my mom as she was posthumously honored (among six other incredible women veterans) at the Military Women’s Memorial at Arlington National Cemetery @womensmemorial. I was able to reconnect with and hug so many dear sister and brother Vietnam veterans that I hadn’t seen in a few decades. We hugged, laughed, and cried as we shared stories.

We ended the night with a candlelight ceremony at the Vietnam Veteran’s Women’s Memorial. And to answer your question, no.. I can’t get through listening to taps while I watch as a bunch of retired Veterans salute. 😭

This weekend, instead of taking advantage of mattress sales, thank a veteran for his or her service. 🇺🇸 #veteransday🇺🇸

My once in a decade “visiting where I grew up” photo dump 👉🏼

1️⃣ where I carved my name in the cement of the sidewalks I lobbied the town council for when I was 8
2️⃣ in front of my childhood home
3️⃣ on my sidewalks. Yes. They are mine. I put them there.
4️⃣ crying in front of the abandoned Tortilla Factory. May it rest in peace.
5️⃣ peering in the windows of the Tortilla Factory - the back room where the Tuesday night Folk Club met every week. Literally hasn’t changed in the 12 years it’s been closed.
6️⃣ downtown Herndon
7️⃣ at the Veteran’s memorial in downtown Herndon that my mom helped to dedicate when it was established.
8️⃣ visiting grandma
9️⃣ with my mama

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My once in a decade “visiting where I grew up” photo dump 👉🏼

1️⃣ where I carved my name in the cement of the sidewalks I lobbied the town council for when I was 8
2️⃣ in front of my childhood home
3️⃣ on my sidewalks. Yes. They are mine. I put them there. 
4️⃣ crying in front of the abandoned Tortilla Factory. May it rest in peace. 
5️⃣ peering in the windows of the Tortilla Factory - the back room where the Tuesday night Folk Club met every week. Literally hasn’t changed in the 12 years it’s been closed. 
6️⃣ downtown Herndon
7️⃣ at the Veteran’s memorial in downtown Herndon that my mom helped to dedicate when it was established. 
8️⃣ visiting grandma
9️⃣ with my mama

👇🏼SHARE IN THE COMMENTS: what or who are you grateful for? Tag them and tell them why! 🩵 #countyourblessings #countingmyblessings

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👇🏼SHARE IN THE COMMENTS: what or who are you grateful for? Tag them and tell them why! 🩵 #countyourblessings #countingmyblessings

Go Heels!

Kid’s first Carolina game ☑️

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Go Heels! 

Kid’s first Carolina game ☑️
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