A while ago, back in the day, I did a video blog post about “What is #FollowFriday?” back when #FollowFriday on Twitter was this new and exciting thing. Since then, I think most of us have lost sight about what #FollowFriday really is about.

On Twitter, #FollowFriday is really a way for us to tell our friends and followers who we LOVE on Twitter and, of course, give props to those awesome Twitter rockstars.

Now, all #FollowFriday has become is a bunch of Twitter-name-vomit.

And that’s sad. 🙁 When you rock out #FollowFriday with a gazillion (I still say that’s a real number) Twitter names, they all become lip-service and get lost in the mix.

How many times do you see a #FollowFriday on Twitter now and actually check out each individual name? I am going to bet that it’s not very often.

So here’s my tip this week: take some extra time with #FollowFriday and say no to name-vomiting. Instead, choose ONE person to give props to in each tweet and tell your followers WHY they are awesome.

Give your followers a reason to follow the people you love.

For example, I gave #FollowFriday props to two of my good friends Beau and Kristen. Here’s my tweet on #FollowFriday for them:

Shameless plug? Sure, but the message is short, simple, and tells my followers why these people are awesome. Why not spread your #FollowFriday messages out throughout the day? Even more meaningful, write a blog post giving props to those people you love. That’ll really make them feel awesome and give even more credibility to your suggestions. Try it out this week. I bet you that people will be more likely to listen. Otherwise, it’ll be just a big jumble of names. Ya heard?!

So say NO to #FollowFriday-Twitter-Name-Vomit.

Love your followers and love those you follow and they’ll love you back. Word.

Social Media TIP OF THE WEEK: A Better #FollowFriday from Molly Buckley on Vimeo.

All for now.