Ever since I got my first Branded Collective cuff in my summer CAUSEBOX, it has quickly become my go-to “daily” jewelry piece. I will often switch up other bracelets or cuffs that I wear, but my Branded Collective copper cuff is pretty much always on.
Not only do I love the classic, timeless style of it and the fact that it goes with anything, but also (and most importantly), I love the meaning and the mission behind the brand.
BRANDED employs survivors of human trafficking from the Nashville, TN based non-profit End Slavery Tennessee. What they are doing is empowering women and collaborating with local artisans to design the beautifully handcrafted jewelry.
Why is it called BRANDED and why does the jewelry have random numbers on it?
Well, many victims of human trafficking are, in fact, branded. Their captors / pimps / etc. will physically mark them with a number or symbol. The process is often very violent involving a forced tattoo, a burn, or a knife cut.
Each piece of BRANDED collective jewelry has a unique number on it that represents one of the millions of people trapped in modern day slavery.
Each cuff also has a letter or set of initials on it which represents the survivor that made the cuff. If you go to BRANDED’s website, you can even look up the letter on your cuff and learn their story.
BRANDED makes different cuffs in various sizes and metals. Everything from silver, to gold, to copper… small, medium, and large. They even have beautiful branded earrings and a necklace.
I cannot even begin to tell you guys how much I love this company and the way they are approaching the horrible reality of human trafficking.
What about you? Have you heard of BRANDED Collective? Are there any other ethical fashion or jewelry brands that you are loving right now?
*This is not sponsored and I received the cuff in my summer CAUSEBOX which I paid for myself. 🙂